FACEBOOK LIVE PLAYBOOK: BEST PRACTICES AND TIPS FOR 2017

FACEBOOK LIVE PLAYBOOK: BEST PRACTICES AND TIPS FOR 2017

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FACEBOOK LIVE PLAYBOOK: BEST PRACTICES AND TIPS FOR 2017 Livestreamed video has been a feature of a few video platforms for many years, but 2016 really saw live-streamed content rocket in terms of views & engagement when Facebook opened up the selection for all users. Facebook has placed a huge emphasis on native video in its news feed algorithm, and video content, live video, is key to FB’s vision for the future of the social platform. Back in 2014, CEO Mark Zuckerberg promised “In five years most of Facebook will be video,” and the platform wants to encourage even more brands & creators to publish more video content. Real-time live streaming could be the medium to reach that goal. With viewers spending on average 3x longer watching live video broadcasts…
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Facebook Now up to 1.9 Billion Users, Sees Expansion in Asia Pacific Market

Facebook Now up to 1.9 Billion Users, Sees Expansion in Asia Pacific Market

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Facebook Now up to 1.9 Billion Users, Sees Expansion in Asia Pacific Market Facebook has released its Q1 2017 results, and The Social Network has a lot to celebrate. First off, on active users – FB is ever-close to the two billion user milestone, with monthly active users (MAUs) rising 17% YoY - 1.94 billion. That is another amazing result for Zuck and Co. – Facebook's added another 76 million new users since last earnings result, in which they would already added an amazing 3.91% more users on preceding status. The growth of FB is unprecedented, so much so that it is easy to overlook how significant that expansion is. Pinterest, for instance, only recently hit 175 million total MAU, Instagram just reached 700 million & Twitter celebrated adding nine…
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